Retail Resilience

When the Competition Gets Tough, a Tough Retailer Gets Competitive

The retail industry is comprised of big box and massive e-commerce companies that are relentless and ruthless when it comes to competition.  With the ability to sell products at aggressive prices to win market share, e-commerce goliaths were casting a huge shadow on this major consumer retailer.  The result was decreased in-store traffic, declining margins, and increased pressure from shareholders and the media to find a solution.

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