News & Research

Revenue management helps Marriott weather recession...

Technology Challenges |  May 08

BETHESDA, MD—The right revenue management program can be a powerful tool for any hotel. But right now as so many properties struggle with the conundrum of how to lift their rates after lowering them during the recession, the importance of […]

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Price Profiling

Smart Money |  May 03

Does the airline pricing system drive you crazy? Banks are dabbling with something similar—for home-loan rates. A look into the latest industry  to try “optimized” pricing. Tushar Mathur had every reason to expect Bank of America’s best deal on a […]

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Customer-centric pricing: The surprising secret for...

Business Horizons |  Sep 07

Abstract Companies spend enormous amounts of energy and capital in creating value for customers, but less regard is given to actually capturing the value they have created. Segmentation based on buying behavior uncovers a tremendous differential in willingness to pay […]

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Pump up the revenue

Atlanta Business Chronicle |  May 20

With the economy on the uptick, companies can focus on revenue growth – not cutting costs. Robert Cross of Revenue Analytics says a disciplined approach will add 7 percent to a company’s bottom line. Robert Cross was tired of waiting. […]

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