“Revenue Analytics has been indispensable in giving us new insights to our business and helping us create game-changing capabilities.”
CFO of Multi-Billion Dollar Durable Goods Distributor
Distributor Value Proposition
21st Century Product Portfolio Management
Senior executives at consumer products companies are caught in a tight bind these days. Wall Street still has high expectations for growth, but many of the companies’ growth strategies – such as expanding into China and emerging markets to balance […]
Practice Area Partner
Jared Wiesel leads Revenue Analytics’ Consumer Products & Retail Practice and is a well-respected expert across many industry sectors. Jared has deep experience delivering revenue growth and strategic transformation, with projects successfully delivered across four continents. He is a well-known author and media presence on key revenue optimization trends affecting these industries.
Your customers aren’t all the same, so why do you price them that way?
The ideal pricing strategy for most B2B companies is to charge every customer exactly how much they are willing to pay in order to extract every last drop of consumer surplus (Figure (a)). It sounds great in theory, but how […]
Optimizing Your Product Portfolio: Five Critical Success Factors
If you are a leader in a products company where traditional cost-cutting is starting to run its course (or is not effective), you may be considering rationalizing your portfolio. The benefits are obvious – eliminate excessive complexity and waste, cull […]
Greater Growth By Pricing On the Margin
Twenty to thirty percent. That is the typical percentage of customer and product portfolios that are losing money. What’s your percentage, and why do you tolerate this? Better yet, what should you do about it? It may be that you […]